Jonathon Wright is a strategic thought leader and distinguished technology evangelist. He specializes in emerging technologies, innovation, and automation, and has more than 25 years of international commercial experience within global organizations. Jonathon combines his extensive practical experience and leadership with insights into real-world adoption of Cognitive Engineering (Generative AI). In his spare time he is a member of Harvard Business Council, A.I. Alliance for the European Commission, chair of the review committee for the ISO-IEC 29119 part 8 “Model-Based Testing” and part 11 for the “Testing of A.I. based systems” for the British Computer Society (BCS SIGiST).